Creator studio

Hosting: Creative Community Talks in Berlin

We linked with local agency deadHYPE for a series of talks examining community, digital activation and merch as a vehicle for scaling and extending brands. Joining us were panellists Sina Bredthauer, Visionary Services, Dr Sabine Röthig and Benni's Buffets, who bounced ideas with our guests from across Berlin’s creative scenes. Berlin’s creative commerce is a currency in a class of its own. An ever-changing city blending countless sub-cultures, it’s a launchpad for progressive thoughts, visual manifestations, and ideas.

“To meet creatives in a city that’s a beacon for original creative movements and forms is very special. The synergies between what we’re doing at Creator Studio and True Blanks, and the expressions of the creators who joined us are clear and strong. Berlin and Creator Studio are a close-to-perfect match; two entities that breathe innovation and authenticity.” Carl Malmgren, Creative Director, Creator Studio & True Blanks.

In addition to the discussions, our guests seized the chance to go hands-on and create with our CREATE:KIOSK and CREATE:AR live experiences. There’s so much to gain from these physical meetings and exchanges of ideas and feedback, so huge thanks to everyone who showed up and shared their perspectives.

"The future of merch is one that we shape together, with insight and direction from the people who are using the platform and tools we're developing." Nasrin Iranfar, Head of Commercial, Creator Studio

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Merch Community

Pure Gold

Hanna Min-Jung Herbertson is a phenomenon. Through her infectious love of dancehall music and spontaneous outbreaks of dancing, she has unlocked the notoriously tricky TikTok algorithm to amass a following of over 225k, creating numerous viral videos along the way. We met her to talk about her journey and forthcoming merch line.

Meet Hanna is Golden

Hardcore Creativity

Marc UÅ is a creator whose subculture of choice lies at the core of everything he is and does. He’s a creator who is the product of a scene and a creator who produces for the scene.

Meet Marc UÅ

Tropassinho dance group wearing Creator Studio merch

Small Steps from Brazil’s Big Streets

Energetic flow, passion, and expression combine in the heat of the Brazilian streets as we meet Tropassinho, the Swedish dance group, who brings the dance and music of Passinho to Scandianvia.

Meet Tropassinho

Oscar Zia wearing his merch in a photo studio

Oscar Worthy Merch

Multifaceted recording artist Oscar Zia is a creative soul in full bloom. Emerging from the hit Swedish series Idol, Zia transitioned into the mainstream with his first album, I Don’t Know How to Dance, in 2014. As Zia prepares for his 2024 tour, he’s working with Creator Studio to develop a merch concept that will bring him closer to his fans. We spoke with Oscar, digging into his merch experiences and exploring his various creative personas.

Meet Oscar Zia

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