Creator studio

Impact Gym in Stockholm is more than just a Muay Thai and martial arts centre. It's a community, drawing people together from all walks of life.

Deeper Community Connections

Impact Gym in Stockholm is a community for its members. Specialising in Muay Thai and Taekwon-do, it's one of many sports communities that use merch to deepen the sense of belonging that runs far beyond the walls of its dojo. With the help of a well-crafted blank and jab of print on demand, the bonds formed within the ring grow stronger when the gloves come off. This is a story of finding your place, the feeling of belonging and the ties that are reinforced by the simple act of proudly wearing a shared message.

“I think it’s important for people to feel a connection to a community, wherever you are. To feel that you belong somewhere.”


We grabbed some cameras and headed to meet Impact Gym’s Emma Stonegård. Check out the film and grab some merch to join ‘The Pack’

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Merch Community

Pure Gold - cover photo

Pure Gold

Hanna Min-Jung Herbertson is a phenomenon. Through her infectious love of dancehall music and spontaneous outbreaks of dancing, she has unlocked the notoriously tricky TikTok algorithm to amass a following of over 225k, creating numerous viral videos along the way. We met her to talk about her journey and forthcoming merch line.

Meet Hanna is Golden
Hardcore Creativity - cover photo

Hardcore Creativity

Marc UÅ is a creator whose subculture of choice lies at the core of everything he is and does. He’s a creator who is the product of a scene and a creator who produces for the scene.

Meet Marc UÅ
Tropassinho dance group wearing Creator Studio merch

Small Steps from Brazil’s Big Streets

Energetic flow, passion, and expression combine in the heat of the Brazilian streets as we meet Tropassinho, the Swedish dance group, who brings the dance and music of Passinho to Scandianvia.

Meet Tropassinho
Hosting: Creative Community Talks in Berlin - cover photo

Hosting: Creative Community Talks in Berlin

Berlin is a centre of culture that refuses to stop innovating, a place that embraces changes in direction, styles and ideals. We took a road trip to Germany’s capital to host panel talks with some of its most innovative creatives in an event that blended merch with discussions on digital processes, communal bonds and progressive brand building.

Take a trip!
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