Creator studio

Anna Gavanas is a DJ, producer and writer whose latest work helps her uphold the memories of her late brother.

Communicating Beyond Life and Death

Stockholm-based Anna Gavanas has been DJing since the 90s. Away from the decks, she’s also a multi-faceted producer, author and researcher.

During the pandemic and its lockdowns, communities like the dance music world were stripped of their platforms for expression and social togetherness. Gavanas used her lockdown as an opportunity to isolate herself in the studio and create new music.

During this time, she discovered an old cassette tape of her brother – who passed away more than 20 years. Sampling his voice, Ganavas used these echoes of her past as a form of collaboration for one of the new tracks.

”When my brother was alive, he truly lived for the music. It has been such an interesting experience collaborating with him on this new track, 20 years after his passing. He still makes me laugh, just like when we were growing up.”

Creator Studio - Image
Oscar Zia wearing his merch in a photo studio

Oscar Worthy Merch

Multifaceted recording artist Oscar Zia is a creative soul in full bloom. Emerging from the hit Swedish series Idol, Zia transitioned into the mainstream with his first album, I Don’t Know How to Dance, in 2014. As Zia prepares for his 2024 tour, he’s working with Creator Studio to develop a merch concept that will bring him closer to his fans. We spoke with Oscar, digging into his merch experiences and exploring his various creative personas.

Meet Oscar Zia
Huston's got your back - cover photo

Huston's got your back

Huston’s journey to the land of on demand merch is inspiration and refreshing. A compact but effective design and advertising studio by trade, its founders use merch as an extra communication channel and a way to exercise their creative muscles when ideas hit. We hopped on a call with co-founder Andreas Lucaci for a fascinating chat on the creative landscapes.

Meet Huston agency
Merch From the Esport Gods - cover photo

Merch From the Esport Gods

Swedish esports organisation Godsent was formed in 2016 and has built a legacy of world-class performances in competitive Counter Strike. Today, the organisation can claim to be one of the primal forces in Nordic gaming. With merch playing an important role in the competitive gaming universe, we chat to Godsent’s CEO and head of E-commerce and merchandising to find out more.

Meet Godsent
Valerie and Tim from Nomad Family

Always a Nomad

Based in Åre, Northern Sweden, The Nomads Family are Valerie Cook, Tim Boffe and their two children. Hailing from Belgium, they spent many years travelling and experiencing life’s nuances in Central Europe and America, living in their ‘Nomads Bus’ before settling in Åre. Immersing themselves in the culture of Sweden’s skiing and mountain biking mecca, the multi-tasking Nomads already have many projects bubbling. With their new merch collection dropping, we spoke to them about life on and off the road.

Meet The Nomads Family
© creator studio 2024 - Part of H&M Group