Creator studio

if you can dream it, we can create it

With the entire H&M Group catalogue as your foundation and the expertise of our creative team at your disposal, your vision for bespoke merch can become a reality. Whether it’s bespoke colours, unique textiles, innovative product types, or specialized processes – the possibilities are endless.
Some designer sketches for custom merch project
+VAST PRODUCT LIBRARY+EXPERT GUIDANCE+CUSTOM EVERYTHING+FROM THE SCRATCH+VAST PRODUCT LIBRARY+EXPERT GUIDANCE+CUSTOM EVERYTHING+FROM THE SCRATCH
+VAST PRODUCT LIBRARY+EXPERT GUIDANCE+CUSTOM EVERYTHING+FROM THE SCRATCH+VAST PRODUCT LIBRARY+EXPERT GUIDANCE+CUSTOM EVERYTHING+FROM THE SCRATCH
A creator / customer wearing a custom white tee produced by Creator Studio
START FRESHfrom ideas to merch
At Creator Studio, we specialize in turning ideas into tangible, premium merch. In addition to our service using the existing blank collections, we also offer custom support for bigger brand projects when you want to build stuff from scratch. The process is simple:
  • Start with your vision
  • Collaborate with our designer
  • Let us handle production
where do we start?
A male model wearing a white tee and a True Blanks logo

start with true blanks

Kick off your custom journey by using True Blanks, our premium in-house blank label engineered for merch, as foundation. Switching colours or making small changes to those established collections can already take you far.

EXISTING CATALOGUE
A snapshot of Creator Studio designes' work station

explore new design and materials

Push boundaries and start fresh with fully custom designs. Whether it’s experimenting with new materials, bespoke cuts, or new fashion styles, our designers will work with you to bring even the boldest concepts to life.

GET IN TOUCH

pattern canvas tote

Patterned canvas tote bags using our True Blanks Large Canvas Tote, customised with all-over print and embroidered logo.

EMPOWERED BY H&M GROUP
A female model carrying a custom made canvas tote bag
FREQUENTLY ASKED QUESTIONSquestions?
GO FULL CUSTOMbring your merch dream to life
  • Born from fashion
  • Empowered by H&M Group
  • Design expertise
A work station snapshot showing different tools and design sketches
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© Creator Studio 2025 - Part of H&M Group
106 38 Stockholm, Sweden